Expensive Placebo Pills Work Better

An amazing study published in JAMA has shown that expensive placebo (dummy) pills work better than cheaper dummy pills. Researchers from Mass. Institute of Technology (MIT) recruited 82 healthy people. They said they were taking a new opioid pain pill that had been approved by the FDA. Instead they gave half the subjects a placebo pill that they said cost $2.50. They gave the same placebo to


Post a Comment